Education and Grassroots Funding

You can support education and grassroots organization by buying LEGENDS 4 Life apparel featuring custom screen printed graphics honoring AFRICAN-AMERICAN men and women of history.

Support Education and Grassroots Funding

Grassroots Organizations

LEGENDS™ 4 Life website supports Grassroots Organizations. We know that with funding, education, and training, our partners can expand the reach and effectiveness of their programs and thus transform more lives in our cities. These organizations promote educational excellence seeking to assist students as they map their road to higher education. Grassroots Organizations and LEGENDS™ are founded by like minded people who are passionate about empowering communities. They speak directly to a subsection of the community with whom are in their circle of influence. Grass Roots organizations have leadership and organizational “gaps” that may hinder their growth and support from the larger community. These organizations have big ideas about change but little resources to become the transformative agents that they seek to be in their community. LEGENDS™ is seeking to provide some of these resources to help organizations further their mission to Educate, Cultivate, and Transform lives.

LEGENDS Grassroots Fund

Unlike many of our competitors LEGENDS™ has established a charitable donation program within our company called the LEGENDS™ Grassroots Fund. This program allows each customer to select from a list of Grassroots Organizations to receive a portion of their purchase donated to support the growth of these organizations. LEGENDS™ offers unique designs featuring a postage stamp theme. Each design features a true black historical icon which allows the wearer to proudly make a statement about the significance of each black icon. These designs are displayed on T-shirts, both short and long sleeve as well as ladies night shirts and hoodies.

LEGENDS™ is 100% committed to helping grassroots organizations, so much that 51% of EVERY purchase made on this site will go to the grassroots organization of your choice.


of the US population is African-American / Black


of the Black population lives in poverty compared to 11% of all other Americans


of Black children live in poverty compared to 22% of all American children


of the prison population serving a life sentence is Black (prisonpolicy.org)

LEGENDS™ 4 Life Founder and CEO, Mr. Kim Perkins, is very passionate about helping people fulfill their dreams, goals and their rights in life. We are all created equal but unfortunately born into an unfair world where there’s classification and opportunity based on access to wealth.

African Americans have always been a collective. You’re probably familiar with the African Proverb “It takes a whole village to raise a child.” Everyone contributes to everyone else’s success and no one can take credit for his or her own success. We all collectively contribute directly or indirectly in our community and we all want to see others in our community succeed. Our ancestors knew that Our-Story was often unwritten often untold. Can you imagine a future with no limits? Can you imagine a past that made it all possible?

LEGENDS™ is 100% committed in helping grassroots organizations, so much that 51% of every purchase made on this website will go to a grassroots organization of your choosing.

Education and going to college are a spiritual thing for the Black Community. For so long our community was not allowed to be educated. We know our ancestors fought for us to sit in these classrooms with the same opportunities as everyone else. There should never be a price for education or opportunity in society.

“If we don’t know our history we have no history; If we don’t give back we stay back, and if we stand tall we stand on the backs of those who came before us.”

Mr. Kim Perkins, Founder and CEO


Thank you for your support!

Remember when you checkout to choose the Grassroots Organization you wish to support!

Frequently Asked Questions

What are the eligibility requirements for an organization to be supported by LEGENDS

To be considered for funding, organizations must:

  • Have nonprofit, tax-exempt status under Section 501(c)(3) or 509(a) of the IRS Code and be in good standing.
  • Be located in or provide service to communities within Foundation Service Area.

What we look for in an applicant organization:

  • Fiscal stability
  • Address community needs related to our funding priorities
  • Established leadership/governance
  • Diverse board and staff; reflective of the community being served

When reviewing proposals, preference is given to funding opportunities/initiatives that:

  • Make efforts to collaborate with other groups providing similar programs or services
  • Include financial commitments from a variety of sources
  • Utilize an effective evaluation plan specific to the proposed funding opportunity/initiative.
  • Demonstrate measurable goals and outcomes


LEGENDS Urban Wear does not provide funding for the following: Organizations that discriminate on the basis of race, culture, gender, sexual orientation, age or religion.

How do I pick an organization to support on LEGENDS website?

On the checkout page on LEGENDS™ website is a drop down menu that lists every organization we currently provide support to. Simply click on the organization you wish to support then finish checking out and LEGENDS™ will record your choice.


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